How Black Hat Link Building Works

Understanding how black hat link building works allows you to employ these techniques to maximize the success of your website. Check out this simple explanation of how this method of link building is used.

Bronze tier sites

Most people who use black hat techniques have three tiers of sites. Bronze sites are most commonly associated with these methods. They are primarily promoted by spamming links across the Internet. Many website owners use programs to advertise sites on message boards and blogs although these methods often get sites banned from search engines.

Silver and gold tier sites

While some of these methods are used in promoting silver tier sites, legitimate links to them are built up as well. This makes it difficult for search engines to detect them as a spam site. These sites are linked to on bronze tier sites, so they benefit from their spam tactics. Silver tier sites link to gold tier sites, which are not spammed at all. Most people who use these techniques have lots of bronze tier sites, fewer silver tier sites and even less gold tier websites.

Message boards

One unusual method that black hat webmasters employ is using their profile on a message board as a bronze tier site. They then link to their profile on as many other message boards as possible. Message boards are a tool frequently used in new ways by black hat webmasters.

While there are issues with black hat techniques, their methods are easily adapted by website owners. Webmasters who use these strategies are known for thinking creatively, which is something most website owners benefit from doing. Now that you have a better understanding of black hat methods, use their style of thinking to promote your own sites.